Lead Inbox & Replies

The Lead Inbox is where you manage replies, pending follow-ups, and conversations — all in one place.

Tabs

Pending

Leads that need attention: no reply yet, follow-up due, or awaiting action.

Replies

Leads who have replied. You’ll see:

• Lead name and company
• Reply preview
• Link to full conversation thread on the lead detail page

Click through to read the full thread and reply.

Follow-ups

Leads with active follow-up sequences. See which step they’re on and when the next follow-up is due.

Replying from Lead Detail

On the lead detail page, the Conversation section shows the full thread. Use the reply composer to respond directly. Emails are sent via your configured sending domain (e.g. outreach@yourcompany.com) and tracked in the thread.

Why This Matters for Marketing

• No missed replies — Every reply lands in Lead Inbox
• Full context — See the whole conversation before replying
• Brand consistency — Use your org email signature and templates
• Engagement tracking — Opens and clicks inform reachability and follow-up timing

Next: Approvals & Sending